At storytelling with data, our goal is to rid the world of ineffective graphs and help people elegantly communicate with data. We aim to bring data to life and use it to tell a story to an audience, with a focus on simplicity and ease of interpretation. We believe everyone can inspire positive change through the stories they tell with data.

elizabeth hardman ricks, data storyteller  Elizabeth has a passion for helping her audiences understand "so what?" and inspiring them to take action based on data. She developed her data storytelling skills through analytical roles spanning the pharmaceutical, retail, manufacturing, and financial services industries, where she used data to inform and influence. Her career has touched the entire analytical process from querying, organizing, modeling and analyzing data to communicating complex analytical results to technical and non-technical audiences. Today, she uses these skills to help SWD clients tell effective stories with their data through workshops and other resources.  Follow on Twitter  |  Connect on LinkedIn

elizabeth hardman ricks, data storyteller
Elizabeth has a passion for helping her audiences understand "so what?" and inspiring them to take action based on data. She developed her data storytelling skills through analytical roles spanning the pharmaceutical, retail, manufacturing, and financial services industries, where she used data to inform and influence. Her career has touched the entire analytical process from querying, organizing, modeling and analyzing data to communicating complex analytical results to technical and non-technical audiences. Today, she uses these skills to help SWD clients tell effective stories with their data through workshops and other resources.
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mike cisneros, data storyteller  Mike encourages people around the world to tell their own personal, social, and cultural data-driven stories. He is a Tableau Zen Master who has spent more than 20 years working in environments ranging from entertainment to the federal government, from academic publishing to energy retailing, from internet startups to multi-billion-dollar conglomerates. He notes a common struggle: communicating simply, clearly, and intentionally. Today, Mike teaches others how to take their complicated analyses and turn them into convincing, clear visual messages so that everyone can learn how their story can best be told, heard, and understood.   Follow on Twitter  |  Connect on LinkedIn

mike cisneros, data storyteller
Mike encourages people around the world to tell their own personal, social, and cultural data-driven stories. He is a Tableau Zen Master who has spent more than 20 years working in environments ranging from entertainment to the federal government, from academic publishing to energy retailing, from internet startups to multi-billion-dollar conglomerates. He notes a common struggle: communicating simply, clearly, and intentionally. Today, Mike teaches others how to take their complicated analyses and turn them into convincing, clear visual messages so that everyone can learn how their story can best be told, heard, and understood.
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alex velez, data storyteller  Alex has told many stories across the finance, insurance and pharmaceutical industries. She developed this skill both inside and outside of the office; and therefore, believes that everyone—regardless of their training—can benefit from effective communication. Her experience as dance-fitness instructor and peer educator taught her the importance of crafting messages tailored for the audience. Once she began incorporating this important learning into her more technical roles—data engineering and analysis—she was surprised at the immediate positive reaction to her work. Now, she spends her time assisting others: by helping them tell THEIR data stories!  Connect on LinkedIn

alex velez, data storyteller
Alex has told many stories across the finance, insurance and pharmaceutical industries. She developed this skill both inside and outside of the office; and therefore, believes that everyone—regardless of their training—can benefit from effective communication. Her experience as dance-fitness instructor and peer educator taught her the importance of crafting messages tailored for the audience. Once she began incorporating this important learning into her more technical roles—data engineering and analysis—she was surprised at the immediate positive reaction to her work. Now, she spends her time assisting others: by helping them tell THEIR data stories!
Connect on LinkedIn

 
jody riendeau, program manager  Jody gets stuff done. She manages programs, logistics, and client support for  storytelling with data . With a sales, event planning and marketing background, she enjoys managing the various moving parts of the day-to-day business combined with big picture program planning and execution to help drive forward the SWD mission: to inspire positive change through the stories we tell with data. Jody also oversees outreach campaigns to connect with SWD followers around the world.  Follow on Twitter  |  Connect on LinkedIn

jody riendeau, program manager
Jody gets stuff done. She manages programs, logistics, and client support for storytelling with data. With a sales, event planning and marketing background, she enjoys managing the various moving parts of the day-to-day business combined with big picture program planning and execution to help drive forward the SWD mission: to inspire positive change through the stories we tell with data. Jody also oversees outreach campaigns to connect with SWD followers around the world.
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randy knaflic, advisor  Considered  storytelling with data 's #1 fan, Randy helps continue to build and scale the organization, offering advisory, mentoring and operational support to make everyone's job easier. Randy produces the  SWD podcast , handles legal matters and manages systems and technology. Currently an advisor and investor in technology start-ups, Randy leans on his years of experience as an HR exec for technology organizations—including Google, SpaceX, and Jawbone—to support SWD.  Follow on Twitter  |  Connect on LinkedIn

randy knaflic, advisor
Considered storytelling with data's #1 fan, Randy helps continue to build and scale the organization, offering advisory, mentoring and operational support to make everyone's job easier. Randy produces the SWD podcast, handles legal matters and manages systems and technology. Currently an advisor and investor in technology start-ups, Randy leans on his years of experience as an HR exec for technology organizations—including Google, SpaceX, and Jawbone—to support SWD.
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cole nussbaumer knaflic, founder & CEO  Cole has always had a penchant for turning data into pictures and into stories. She is the author of the best-selling book,   storytelling with data: a data visualization guide for business professionals   and   storytelling with data: let’s practice!   For nearly a decade, Cole and her team have delivered interactive learning sessions highly sought after by data-minded individuals, companies, and philanthropic organizations all over the world. They also help people create graphs that make sense and weave them into a compelling story through the popular  SWD blog ,  podcast ,  monthly #SWDchallenge , and  live stream events  and other resources.   Follow on Twitter  |  Connect on LinkedIn

cole nussbaumer knaflic, founder & CEO
Cole has always had a penchant for turning data into pictures and into stories. She is the author of the best-selling book, storytelling with data: a data visualization guide for business professionals and storytelling with data: let’s practice! For nearly a decade, Cole and her team have delivered interactive learning sessions highly sought after by data-minded individuals, companies, and philanthropic organizations all over the world. They also help people create graphs that make sense and weave them into a compelling story through the popular SWD blog, podcast, monthly #SWDchallenge, and live stream events and other resources.
Follow on Twitter | Connect on LinkedIn

Interested in joining the storytelling with data team? Learn about careers at SWD.